Oct. 10, 2018 – Franchise development teams, take note: The mobile Internet revolution has up-ended the top of your marketing funnel. Internet franchise portals are the leading source of inquiries from potential franchise owners, and the smart phone is their Internet connection of choice. That’s according to new research shared at the Franchise Leadership and …
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‘Local Franchise Ownership’ Wins as U.S. Proposes Rollback of Joint-Employer Rules
One of the pillars of franchising is the concept of local ownership – the local franchisee’s responsibility for local operations. The latest federal regulations underscores that local ownership, reversing several years of “joint-employer” rulings that placed more responsibility on the franchisor. Under the Obama-era rulings, the National Labor Relations Board ruled that corporate McDonald’s shared …
For Future Franchise Owners, Mobile Internet Is The First Step
In the mobile-first world of Internet marketing, it’s no wonder that we’re continuing to see that same trend in the franchise development arena. Below are the latest franchise-marketing results from major franchise portals, just released this week at the Franchise Update Leadership and Development conference in Atlanta, Ga. In the month of August this year, …
Right Place, Right Time: 7-Eleven Waives Franchise Fees in Select Markets
Enterpreneurs who act quickly can still take advantage of 7-Eleven current offer to waive its franchise fee for more than 200 stores in select markets around the United States. The application deadline is Sept. 30. 7‑Eleven started the Zero Franchise Fee program in 2015 following a period of rapid growth, and brought it back in …
Entrepreneurs’ Optimism Shifts into High Gear As Investment Interest in High-End Franchises Doubles
Atlanta, GA – (October 15, 2015) – A surge in high-dollar franchise investment inquiries signals growing optimism among entrepreneurs, as small-business owners and prospects look ahead to growth in the U.S. economy. Interest in franchises requiring more than $100,000 has nearly doubled over the past two years, and interest in $250,000+ businesses has tripled, according …
The Future Of Franchising: Two Evolving Ideas
Two recent articles from Down Under propose some new paths for the evolution of the franchise business model. First is an analysis in the Wall Street Journal from two academics at the University of Sydney Business School. Under the headline “Why the Future Franchise Will Look Nothing Like Today’s.” In it, the authors propose the concept …