One-third of prospective franchisees have at least $100,000 in annual household income, according to the latest data analysis by Franchise Ventures — and income is clearly a key factor in finding franchisee candidates who are qualified for different opportunities. Future franchisees topped the national average for higher incomes. 33.6% of all franchise prospects showed household …
One Third of Prospective Small-Business Buyers Ready to Switch From Corporate Life
More than one-third of potential business buyers are motivated by a desire to stop “climbing the corporate ladder,” according to the survey across the Franchise Ventures demand generation platform. “In many cases, experienced managers and executives are ready to run their own show,” said Michael Alston, president of Franchise Ventures. “That can be a huge …
‘Be Your Own Boss’ Tops List of Small-Business Ownership Motivations
The No. 1 reason that budding entrepreneurs want to own their own business is to “Be your own boss,” according to the survey across the Franchise Ventures demand generation platform. “Independence and controlling your own destiny is powerful motivator,” said Michael Alston, president of Franchise Ventures, “It’s telling that this is stronger than potential income in the …
Women Outpace Men Among Gen X Franchise Prospects
Interest in owning a franchise is balanced almost equally between women and men overall, according to the latest small business analysis by Franchise Ventures — and women are starting to outpace men among Gen X prospects. “We don’t see a glass ceiling when it comes to interest in buying a franchise,” said Michael Alston, president …
Millennials are the Fastest-Growing Segment of Future Franchisees
Following the broad trends in population demographics in the U.S., the age of franchise-investment prospects continues to shift younger in the latest quarterly analysis by Franchise Ventures. Generation X, ages 39-54, is the largest group ready to talk with franchisors, at 46.1% of all prospects in Q3 2019, but Millennials, ages 23-38, are growing at …
Franchises Offer Many Benefits, But Smart Entrepreneurs Choose Wisely
Franchises can offer many advantages to a new business owner, including business-startup knowledge that can give many buyers a head start. But that doesn’t mean that franchises are risk-free. Just like buying or starting any business, it pays to perform due diligence to understand the industry you’re entering as well as the specific franchises you’re …