Smartphones are growing at an even faster rate this year as the No.1 way that franchise prospects begin their investment process. After several years of single-digit growth, the smartphone share of new franchise inquiries grew 12% over the past 12 months – reaching a full 73% of Internet inquiries originating on a mobile phone. That’s …
Bruster’s Ice Cream Closes a 4-Unit Deal With Help From FranchiseOpportunities.com
FranchiseOpportunities.com, a leading franchise lead generation portal based in Atlanta, Georgia, is excited to announce that it has helped Bruster’s Ice Cream close a 4-Unit development agreement for Columbus, Ohio in February, 2019. The new franchisee has 6 years operations experience with a Burger King franchise and 27 years regional operations experience with Starbucks. Kim Ellis, Bruster’s …
Who Buys Franchises? Portals Show Focused Intent
With so many different franchise options available to a local investor, it’s easy to assume that a typical franchise prospect is talking to lots of different franchisors at the same time. But that’s a wrong assumption. The largest analysis to date of prospective franchise buyers shows the majority are focused on talking to only one …
Who Buy Franchises? Prospect Data Shows Strong Income and Home Ownership Levels
How much money do you need to start a franchise? With so many franchises for sale at different investment levels, financial stability might be just as important as cash on hand. That’s one observation from Franchise Ventures as it released its latest study about the financial health of prospects who submit leads through its franchise …
67% of Franchisors Plan to Increase Recruitment Budgets In 2019
According to a survey of active franchise systems conducted by Franchise Insights, franchisors plan to raise their recruitment budgets this year as favorable growth conditions continue. More than 86% of franchisors plan to spend at least the same amount in 2019 as they spent on franchise lead generation in 2018. And 67% of respondents said …
Know Your Prospects: What Millennials Bring To Franchising
We know Millennial generation is bigger than the Baby Boomer generation, and a huge economic force in its own right. And we know the 22- to 36-year-old group of Millennials are responsible for 13 percent of franchise prospect inquiries, thanks to a study by the largest network of franchise portals in the U.S. But if …