Respondents to a March 17-19, 2020 poll of aspiring franchise owners showed slightly more reserve than in previous surveys, but less than one would imagine given the impact of Covid-19 on business and the markets. Granted, these respondents are stepping forward at a time like this to consider business ownership, so they do not represent …
Business buyer motivations
Access to Funding Identified as Greatest Hurdle to Franchise Ownership
Aspiring small business owners cited “funding or access to credit” as the biggest barrier to buying a franchise, according to a February survey for the most recent Small Business Startup Sentiment Index™. This level is just below the 68.5% seen in the month-earlier survey – however, the survey was taken several days before the onset …
‘Side Business Income’ Motivates Half of Potential Business Buyers
Owning a small business is not always a full-time venture – in fact, half of potential business buyers say that one of their motivations is owning a “side business for supplemental income.” That’s according to an ongoing survey of potential business buyers across the Franchise Ventures demand generation platform. Side-business income closely follows “lifestyle rewards” as …
Income Potential Ranks as No. 2 Motivation to Own a Business
While a desire to “by my own boss” is the No.1 motivation for people thinking about buying a business, the potential to earn more money ranks a strong No. 2, according to the business-buyer survey across the Franchise Ventures demand generation platform. Nearly three-quarters of respondents, or 72.5%, cite “income potential” as one of their …